Posts tagged as:

Apartment Marketing Ideas

#apartmentmarketing: Enchantment

by Mike Brewer on July 8, 2011

When you enchant People, your goal is not to make money from them or to get the to do what you want, but to fill them with great delight. – Guy Kawasaki I read somewhere that if you are blogging or doing social media without the intent of selling more stuff, you are a hobbyist. [...]

Tagged as: #apartmentmarketing, @mbrewer, Apartment Buzz Marketing, Apartment marketing, Apartment Marketing Ideas

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#Apartmentmarketing: The Niche

by Mike Brewer on July 8, 2011

Increasingly, the mass marketing is turning into a mass of niches. – Chris Anderson Question: Do we need to hire, train and promote subject matter experts in order to reach the ever segmenting audience? Pic: Courtesy of Everything Technology Blogging

Tagged as: #apartmentmarketing, @mbrewer, Apartment marketing, Apartment Marketing Ideas, Multifamily niche

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Apartment Marketing: Friendslist

by Mike Brewer on April 17, 2011

Could a platform like friendlist make For Rent’s likely crazy expensive quasi-distribution point irrelevant? Likely not but I secretly hope so…

Tagged as: @mbrewer, Apartment marketing, Apartment Marketing Ideas, mike brewer, Mills Properties, social media apartment marketing, Using Social Media to Market Apartments

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The Making of an Apartment Company Mascot

by Mike Brewer on February 26, 2011

We are always looking for new and creative ways to start conversation at Mills and we think our latest adventure is sure to be a hit. While we understand this will not resonate with everyone; we are certain there is a niche that will appreciate it and be moved by it. Some people just love [...]

Tagged as: @mbrewer, Apartment Buzz Marketing, Apartment marketing, Apartment Marketing Ideas, Apartment Social Media, Mills Apartments, Mills Properties, Multifamily Marketing, Using Social Media to Market Apartments

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