Out to put a dent in the multifamily universe
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Short and sweet budget tip for 2012… When thinking about your marketing spends in 2012 think in terms of what will bring value to your ideal resident in lieu of what your absolute spends will be on print, internet, social media and the like.
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The next time you hear a social media myth, question it. Ask for the proof, and ask out loud. – Dan Zarrella So much flying around out there in the way of experts, guru’s, master’s of the universe and the such. My new default gauge for validation; can I talk to a client that used [...]
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One goal for any organization worth it’s salt is to serve its customers compellingly and profitably over a very long bit of time. How do they do that? The leaders in the organization understand that their chief goal is to serve the people that serve the organization. They do so through expanding people’s capabilities by [...]
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“My motto is ‘release’ I have it written in my violin case. ‘Release’ , meaning, ‘Step back a little’. Those are the words of world renowned violin virtuoso Charlie Siem. It struck me as I was reading through the latest copy of Monocle magazine. So many times in life and in the multifamily business we [...]
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