Posts tagged as:

Customer engagement

At the risk of causing discord with the fine people over at Mid-America – I have to ask, is it really worth it?

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Over the next month or so, I will be reaching out to some of our apartment Facebook friends asking if I can  enlist them in a virtual ongoing open feedback Tell Dell like mechanism. The intent is to prompt the forum in the coming weeks, months and years as we move forward [...]

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How much is unfriendly costing you?

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Came across an interesting survey at over at emarketer that spoke to the want’s of social following. The results were captured in the following chart:

Using this chart as a catalyst, we are going to do a five part series titled: The Five E’s of Apartment Internet Marketing. The overarching premise will be playing to the [...]

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Don’t tell prospects and residents how much your apartments are – tell them how much you are moved by the neighborhood.

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How about we call this Creating Experience by Walking Around [CEWA]. The real key to remember here is that you are not your customer and in order to understand your customer you must engage and participate with them.

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Loyalty – 09′

by Mike Brewer on November 27, 2008

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