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Cool Marketing Ideas

Give Customers What They Want

by Mike Brewer on November 7, 2009 · Comments

Seth posted a great story today title Everyone is Clueless – the video is especially compelling and is laced with a ton of powerful business lessons.
My biggest take away – we should be marketing reusable positions in lieu of recycling positions – it was a duh! moment for me. Now – how do we translate [...]

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Today Show – Is it time to consider renting?

by Mike Brewer on February 3, 2009 · Comments

Take a look at this video clip from the today show.

.msnbcLinks {font-size:11px; font-family:Arial, Helvetica, sans-serif; color: #999; margin-top: 5px; background: transparent; text-align: center; width: 425px;} .msnbcLinks a {text-decoration:none !important; border-bottom: 1px dotted #999 !important; font-weight:normal !important; height: 13px;} .msnbcLinks a:link, .msnbcLinks a:visited {color: #5799db !important;} .msnbcLinks a:hover, .msnbcLinks a:active {color:#CC0000 !important;}
Visit msnbc.com for Breaking [...]

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So what is RentWiki?

by Mike Brewer on January 18, 2009 · Comments

That is the question Eric Wu posts on his blog. In Eric’s words RentWiki is “…peer recommendations on where to live.” See the entire post here.
I am excited to see this platform in action as I think Eric and his team really took the time to do this right. The look, feel and usability of [...]

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Want More Rent?

by Eric Brown on April 18, 2008 · Comments

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The electronic guest card as a measure of media spend

by Mike Brewer on April 5, 2008 · Comments

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What does Gen Y want in an apartment

by Mike Brewer on February 4, 2008 · Comments

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Road rage meets apartment marketing

by Mike Brewer on January 19, 2008 · Comments

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Apartment move in gift idaes

by Mike Brewer on January 18, 2008 · Comments

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How is your “on-hold” marketing?

by Mike Brewer on January 2, 2008 · Comments

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Social media: creation of the niche

by Mike Brewer on December 27, 2007 · Comments

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